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Every user has his or her own preferences for receiving messages – some prefer to receive personalized offers via email, while others resonate better to short messages in the form of SMS messages. Channel Scoring will help you reach your recipients through their favorite channel. The result? Efficient communication with your Owned Media base, minimizing missed mailings and building recipients' brand loyalty.
Segmentation of the customer base based on common user characteristics
Personalization of communication individually tailored to the needs of your recipient
Communication automation and recapture lost sales opportunities
Verify user engagement on your website and personalize content based on their activity
Effective communication and automation require an efficient ecosystem of data exchange. Collecting and integrating data from various sources is key to personalizing customer communications.
Business Development Director
Pomożemy Ci wybrać idealną przestrzeń komunikacyjną z Twoimi odbiorcami. Porozmawiajmy o Channel Scoringu.
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